PleaseReadMyBookBeforeIDie.com
The website of Andrew Hessel and Old Dog Publishing

Old Dog Publishing

OLD DOG PUBLISHING

–I’m loving what I’m doing. —

I’m writing for clients around the world, in virtually every imaginable industry. Big companies, start-ups, established niches and game-changing new ones. My objective is helping clients by finding their voice and guiding how they present it; to connect, resonate and keep customers happy.

It’s a lot fun. I think it keeps me young – at least at heart. And (why lie?) it feeds my novelist habit and enables us to continue living indoors!

 

 

 

Here’s a little about my business philosophy and approach …

The right words sell. 

The wrong words leave sales on the table.

WHO AM I?

I’m a professional writer living in Portland, Oregon with a lifelong passion for the power of the written word.  I’ve done everything from novels to blogs, sales collateral to web content, ad copy to letters, business proposals to sales plans and training manuals. Not to mention a few thousand papers getting my four kids through high school and college.  I love what I do.

WHAT IS MY BACKGROUND?

I bring more than thirty years of sales and marketing business management experience to every project, and by this I’m talking about major corporations to mid-size companies and start-ups, working in fields including software, real estate, law, publishing, advertising and services.  I confess to having a particular fondness for high degree-of-difficulty challenges.

JUST HOW DO I DO WHAT I DO?

By asking questions, listening and considering what I hear, followed by some collaborative brainstorming to develop a plan we both embrace with confidence and enthusiasm.  As you seek synergy within your organization, I seek it with my clients. It pays huge dividends.

The common thread is in finding the way to communicate more effectively, internally and externally, with staff, customers and prospects. The common challenge is in identifying the strengths, weaknesses, opportunities and unique competitive factors confronting each client.

HOW CAN YOU LEARN MORE ABOUT ME?

By visiting my website – as you’re doing ,now, thanks!  The home to my novels, blog and Old Dog Publishing serves as an organic portfolio of sorts.

Curious and want to learn more?

Then shoot me an email or give me a call and let’s chat.  I look forward to hearing from you.

“I never forget that old dogs can learn new tricks every day!”

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OLD DOG PUBLISHING

If you’ve watched the YouTube video, you’ve met MAC, my wonderlab.

The old guy will turn 13 in June and although I’ve said it before, I can’t overstate it:  I’ve had dogs all my life but Mac is truly is the Dog of My Life.  Expensive, too.  His lifetime medical tab attests to a level of health care we’ll never see in our Golden Years.

He inspired a character and the title of the second book in The Mirano Trilogy, The Old Dog’s New Trick.

MAC guiding my eyes to his “cookies’, the Milkbones atop the refrigerator

It should come as no surprise that I named our publishing company after him, too.

It’s too late, yet again nothing rivals 20-20 Hindsight, but thinking about it now, maybe we should have named it Old Dog(s) Publishing.

Here’s a picture of the two old dogs hard at work:

I’ll lay my cards on the table and confess that in no way do I mean to present myself as an old publishing pro.  I’ll apologize in advance if we break with convention, stub our toes a time or two, and if things aren’t … perfect.

We’re learning as we go.

Maybe you’ve heard the old story about the wise old man instructing his eager pupil about knowledge, specifically what we know and what we don’t know.

According to him there are four distinctly different kinds of knowledge.

First, there is what we know.

Second, there is what we don’t know.

Third, what we don’t know we don’t know.

And finally — and this is the one that can kill you — there is what we don’t know we don’t know, but need to know …

MAC, before we both became Old Dogs …

But I digress, back to Old Dog Publishing.

What I am is an insatiable reader and a committed writer.

What I’m after is a better way to share my stories.

I want to do it in a way I can live with and feel good about.

And along the way offer help and encouragement to others.

Will Old Dog Publishing become a successful publisher?

I expect the jury will be out on that for a while.

The truth is, it’s up to you, the readers.

As it should be.

  1. Andy,
    I just finished reading your entire website. What a great read! I must commend you on your web site design, novel/character introductions and blogs. I especially enjoyed reading about the personal experiences and hard work required to turn your passion into a reality. I can’t wait to meet “Cups” and the “bad guys”!

    Comment by Dennis Clairmont — May 10, 2011 @ 6:58 am
  2. Very kind of you to say, thank you!

    andrew

    Comment by Andrew — September 15, 2011 @ 8:00 pm
  3. Thanks for the cool informative post. Keep up the great work 🙂

    Comment by Winston Konecny — September 29, 2011 @ 10:45 pm
  4. Thanks for the kind words!

    Comment by Andrew — October 2, 2011 @ 3:40 pm
  5. I feel that I am lucky that I found your site on google.. Great post.. love it.. Will surely visit again. Thanks

    Comment by Uncapped ADSL — September 30, 2011 @ 5:39 am
  6. As soon as I came over to this blog post I can only look at part of it, is this my web browser or the internet web site? Should I restart?

    Comment by Florencio Reeser — September 30, 2011 @ 7:17 pm
  7. Perhaps you should just go to the website and visit the blog from there —

    Comment by Andrew — October 2, 2011 @ 3:39 pm
  8. An extremely intriquing, notable and useful article.

    Comment by Jeannine Ellerbeck — January 29, 2012 @ 6:12 am
  9. Excellent web site you have got here.. It’s hard to find excellent writing like yours these days. I really appreciate individuals like you! Take care!!

    Comment by ghdflghkdfs — September 13, 2012 @ 6:47 pm
  10. You made my day — thanks so much for the kind words!

    Comment by Andrew — September 14, 2012 @ 6:17 pm

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